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Cityscape Architectural Awards

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Hotel & Tourism Investment Development
Conference - Day Three


    As multi-national organisations continue to invest in the luxury market, the opportunities for mid-range and budget hotels become less and less. Can investments with long term rewards afford to stay afloat or have they already missed the boat? 
 
10:00  

 Bigger, Better Or Budget? The Middle East Gap 

  • Rags to riches – low cost and luxury hotels
  • Changing attitudes and behaviour to luxury brands
  • How many stars do you need?
  • Saturation point
  • The longer term dilemma for budget owners and operators

Conrad Bigham, Director, Cushman & Wakefield Hospitality EMEA, UK
James Lehouiller, President, Dileonardo International, USA
Mihir Thacker, Director Development Middle East & Africa, Intercontinental Hotel Group, UAE
Rohit Talwar, CEO, Fast Future, UK

     
11:00    Networking And Refreshment Break
     

11:30

 

Private And Boutique Hotels: The Market Squeeze 

  • Finding and maintaining funding
  • Creating demand and branding a difference
  • The X factors
  • Working with management

Ananya Narayan, Senior Vice President, Global Strategy, Preferred Hotel Group, UAE

     
    The Middle East is undertaking some of the most ambitious theme park projects in the world, but are they premature? The risk and long term costs can lead to a roller coaster ride for the investors, but the rewards can be spectacular.
 

12:15

 

 The Attraction Of Attractions

  • Which comes first, rides or resort?
  • Direct revenue or value added?
  • What makes a WOW factor?
  • How does the Middle East compare to Europe, Americas and Asia?
  • The future of attractions in the Middle East

Darrell Metzger, CEO, Ruwaad Destinations, UAE
Malcolm Ross, Chief Operating Officer, Seven Tides, UAE
Manfred Ursprunger, CEO QE2 Enterprises, Nakheel Hotels, UAE

     

13:00

   Lunch For Speakers And Delegates
     
    The move towards sustainable, eco-friendly hotels has been a rapid growth market globally, but does it make for a good bottom line? While many cynics believe it is driven by PR, operators and owners say they are meeting a very real demand. 
 

14:00

 

Hotels Going Green: The Eco-nomics 

  • Driven by responsibility or reputation?
  • Investment versus return
  • Meeting the demand for green tourists
  • A long term investment for long term attitudes
  • What shade of green do you need?

Gary Lopez, Group Director Of Development And Planning, Jumeirah Group, UAE
Members Of The Middle East Centre For Sustainable Development

     
    For many small and medium sized businesses, there is little chance of competing against multi-national brands. One option is to target a more specific clientele. Less obvious markets have made their own mark on the industry. 
 

15:00

 

 Creating Luxury Design: 5 Star Hotels on 4 Star Budgets 

  • Building the best team
  • How fast is too fast to develop design?
  • The top 5 dangers of design and development
  • Adding value without adding cost

James Lehouiller, Chairman, Dileonardo International, USA
Tom Sprinkle, Vice President and Principal, SB Architects, USA

     

15:45

   Chairman's Conference Summary
     

16:00

   Close of Conference
   

 

Day One

 

Day Two

 

Day Three

Conference Overview

2008 Pre Conference Workshop Programme

2008 Speaker Faculty

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